BRAND VISUAL IDENTITY & WEBSITE LOOK & FEEL —
Visual Identity for MAGG, a digital magazine focused on the feminine world but extended to all people. The logo is elegant but firm and strong, in opposition to the traditional female stereotype.
The logo has an Art Deco inspiration with bold geometric forms, a glamorous feeling while still maintaining a contemporary style.
For the Visual Identity I also designed the website's “look and feel” according to user experience and inspired by print editorial universe.